SEASON 3 PROMOS

WESTWORLD

CLIENT: HBO

STUDIO: BIGSTAR

DESIGN: ANN KRUETZKAMP

ANIMATION: CASEY DROGIN

AWARDS: CLIO

PRESS: PROMAX

 

We were tasked to create three kaleidoscopic promos that arranged key Westworld moments in a consistent design language. The 7-panel promos provided an elegant foundation for crafting a complex animation language for this entire campaign.

It was a unique challenge to build and rig this in After Effects. We needed creative control over every individual panel, but also easy flexibility to adjust for timing and swap out shots as needed.

Shout out to Aaron Paul on Instagram!